Notion Design Content OS (free version)

LinkedIn is the best place for designers to:

1. Grow a network & establish expertise – LinkedIn has 1B+ users with 134M+ daily active users and less than 2% share content.
2. Attract & connect with design talent – LinkedIn has 61M+ weekly job searchers, and 40% of global workers say they might leave their jobs.
3. Get inbound leads & sell expertise – LinkedIn has 65M+ decision-makers and is the #1 B2B lead-gen platform, with 40% of B2B marketers saying it's the best channel for driving high-quality leads.

Content creation on LinkedIn helps you do all the above.

But more importantly:

→ Stand out from the herd of designers and get inbound opportunities.

My free Notion Design Content OS helps you capture notes, curate ideas, create content, and manage your content creation process.

Guiding you through an 8-step content creation process where you:

1. Capture short notes about your thoughts, observations, stories & takeaways in your Captured notes and audience in your Audience insights
2. Collect content you love (articles, posts, videos, books, etc.) in your Content Collection
3. Curate your captured & collected content or audience insights for ideas to create content about.
4. Create content by picking an idea, writing a catchy hook, (over)delivering on this hook & prompting people to take action.
5. Edit your content by aligning your topic, delivering on the hook, correcting grammar, making it understandable, shortening it, and showing proof.
6. Share (or use Buffer to schedule) your content on LinkedIn between 3 and 5 PM (GMT+1).
7. Review what you shared by reflecting on your post-performance, spotting patterns of what works & categorizing them under performance.
8. Upgrade (and repurpose) your best- & good-performing content ideas by taking the main idea and recreating the post (or turning it into an article or newsletter).

This system helped me stay consistent for 600+ days and get:

• 4.5M+ total impressions
• 50k+ total engagements
• 300+ business leads
• 25k+ followers

Each of my 600+ posts averages around 42 followers, 7.425 impressions, and 84 engagements.

All on LinkedIn.

A system & process I would have loved to know about when I started my journey on LinkedIn.

If you're serious about starting to create content as a designer, this system is for you.

And as a bonus, you'll also get access to:

1. 30 Hook Templates
2. Writing Cheatsheet
3. Expert Writing Carousel
4. LinkedIn Engagement Best Practices
5. My 50 Best-Performing Posts

And the fun part.

It's free.

P.S. I created a more extensive version that I planned on selling for $97. But I wasn't happy with the result (too complex, customized to only my needs), so I cut out the essentials and decided to make them free.